Looks like I have some mad Alexa traffic juice working. Want me to pour some on your site?
Just kidding. If you pay a lot of attention to your Alexa ranking, stop right now! A middling site will probably rank somewhere between 250,000 and 2,000,000. The traffic could be very close between the 250k site and the 2mil site. Once you get into the lower number/higher traffic Alexa ranking, the traffic stats are more difficult to skew (below 100,000 as a general rule). Most people will tell you that your Alexa ranking doesn’t matter. For the most part, I agree.
Seriously, about that Alexa juice that I have… I have done some work over the past couple of weeks on a brand new domain. This domain (1 page right now) has gone from an Alexa ranking of approximately 2,000,000 to about 750,000 in about a week. It is not linked anywhere, there is 1 page to be crawled, and there is nothing social hapening. It appears to be coming from my visits alone (testing designs) and is probably due to a Firefox tool that I use. If anyone has enough interest in juicing their own stats, let me know and I will research the root cause further.
Some might ask “why would you want a boost of your Alexa ranking?”. Well, it is mainly about perception. When you are talking to a potential partner, or being looked at for various other link ups, it is possible that the other party will do a little homework and possibly take this into account. I can assure you that I receive many more calls when working on a domain that was just outside of 10,000 than I do with a domain having traffic ranking around 300,000. A higher ranking might make a potential affiliate partner, or business partner more interested in doing business with you.
If this matters to you, let me know. I will provide 2 ways to boost your ranking. To get a real large boost, you will need to spend a few bucks, but if it matters to you the opportunity does exist.